Why consider using Net Promoter Score (NPS)?
- Posted by Darren McLennan
- On May 3, 2017
HINT: It’s not because it’s a technically superior measure of customer satisfaction, customer loyalty or referrals. Net Promoter Score (NPS)* continues to be adopted by private sector organizations as their key customer experience metric. Even though many academics have determined that NPS is not quite the “One Number You Need to Grow” as it was […]Read More